W380 Digital compact camera
High performance imaging with Sweep Panorama in a beautiful choice of colours
14.1 megapixels, f/2.4 G Lens with 5x optical zoom/24mm wide angle, HD movie, 6.7cm LCD
Incredible images and advanced features
Slim, stylish camera packed with smart, easy-to-use shooting features. Step up to extraordinary still image and video quality, with advanced optical performance and versatile creative possibilities.
The camera that thinks its a camcorder
Left your camcorder behind? Don’t worry: now you can capture crisp, clear HD movie clips at an incredible 30 frames per second for smooth, clear action. Watch the results on your BRAVIA television: you’ll be amazed by the quality, detail and colour.
Brighter, better pictures
The more light your lens lets into the camera, the better. The top quality G Lens boasts a super-wide f/2.4 maximum aperture. Allowing more light to fall on the cameras sensor, it lets you shoot handheld at twilight or dimly-lit interiors without needing flash. Its wide aperture is also ideal for creating beautiful portraits with a shallow depth of field.
Better looking pictures made easy
Not sure how to pick the perfect camera settings to suit a particular scene? Dont worry, help is at hand. Intelligent Auto (iAUTO) mode automatically adjusts exposure and other camera settings for optimum results in a wide range of shooting situations.
Experience the whole picture
Now it’s easy to grab breathtaking wide-screen views of that landscape or city scene. Sweep Panorama mode shoots a high-speed burst of frames as you sweep the camera from side to side (or up and down!). Images are stitched together automatically by the camera to create one amazing panoramic image.
Upload the moment
Upload those memories to your favourite sharing sites on the web with a few mouse clicks. PMB Portable software inside the camera lets you select and transfer photos and video clips to any web-connected PC: its great if youre travelling and have a few minutes to drop into the nearest web caf.