Panasonic’s proprietary 4K Studio Master Processor has been designed from the ground up to produce pictures that are totally faithful to the director’s vision. It draws on the huge resource of Panasonic’s picture processing knowhow accumulated from its reference quality plasma TVs, its professional AV products, and Panasonic Hollywood Laboratory. Combined with the processing accuracy of the Wide Colour Phosphor Panels 4K Pro enables accurate colours, fine blacks and brilliant brightness.
Making colour better
The 2015 4K UHD VIERA TV line up is packed with a wealth of innovative technologies to maximise the quality of colour reproduction. The CR850 and CX800 series Wide Colour Phosphor panels let you experience more vibrant, nuanced and natural tones than you get with normal LCD screens. This is achieved with the new Wide Colour Phosphor Technology, which combines advanced LED backlighting with a new colour filter system to deliver up to 98% of the Digital Cinema Initiative (DCI) colour space.
Since all the elements of picture quality from shadow detail to sharpness to colour benefit from having more brightness to work with, Panasonic has also introduced two brightness-related innovations for its 2015 TV line-up. The CX800 and CR850 series feature a Super Bright Panel a display that uses new, super-transmissive LCD cells much greater brightness is achieved without a significant increase in power requirements. The CX750 series meanwhile incorporates a Super Bright IPS Panel, delivering spectacular brightness, colour, contrast and enhanced viewing angles.
In perfect harmony with your living room
With their clean minimalistic lines and simple, authentic style, the 2015 4K UHD VIERA TV line-up brings the best out of any living room design. All the models use high-grade materials to give a luxurious, premium look and feel. Featuring a beautifully subtle combination of minimalist frames and stylishly understated colour combinations, the 4K UHD LED VIERA TV range provides an elegantly refined appearance that effortlessly complements any room, whatever your style.
Full HD line-up
Alongside its new 4K UHD VIERA TV models, Panasonic has also unveiled three new Full HD series to complete its 2015 line-up. These are the CS600 Full HD LED TV series with up to 400Hz BMR, the CS500 Full HD LED TV series with up to 200Hz (BMR), and the C300 Full HD LED TV series with up to 400Hz Real Light Motion Rate (RMR).