Zero Motion Blur with Splitting Second Response Time LG 600Hz Sub-Field Driving Plasma technology provides zero motion blur and ultimate razor sharp response time perfect for watching high speed viewing such as sport and movies. Image processing system to optimize picture quality Dual XD Engine is upgraded from XD Engine, LG’s own core technology for picture quality. The new algorithm of Dual XD Engine expresses amazingly accurate color by enhancing color correction, contrast, visibility in dark area and sharpness. Seamless Viewing Experience Single layer technology provides a frameless streamlined look to elegantly blend into your home. Customized modes for the content of your choice LG TVs have three special modes (Cinema, Sport and Game modes) for enhanced picture and audio quality. These are easily accessible using the AV MODE hot key on the remote control. The picture quality adjust system developed by the foremost experts in picture quality You’re the expert when it comes to adjusting the picture quality of your LG TV. The picture quality control guide program installed in LG LCD TV allows you to easily control the picture quality in following the adjust guide developed by visual specialists. The power to control only the volume of voices Sometimes when watching films it is difficult to hear voices over the background sound of their environment. The clear voice feature adjust the sound balance to emphasise voices and reduce background noise. Great sound is meant to be heard, not seen! The front bezel works as a speaker, replacing the normal speaker grill. With the Invisible Speaker System, the speakers are embedded in strategic spots underneath and around the front bezel. They enhance the audio by increasing the ‘sweet spot’ to give a wider and richer sound field. Link up mobile phone pictures, music and more to your TV with Bluetooth With integrated bluetooth technology, this TV allows you to view your favourite snaps and listen to your favourite music from your mobile phone as well as being able to watch TV without interrupting others with a bluetooth wireless headset. The Hub of Your Entertainment World DivX HD compatibility enables downloaded online videos and films to be played back in glorious high definition by connecting to the TV USB interface. A Big Screen TV that Delivers Big Savings The Backlight control function controls the brightness of the TV, while the Screen Off function lets you switch off the screen while keeping the sound alive. Stand by Mode 0 function sets your TV to a power saving mode where zero electricity is used. Added to these 3 basic power saving functions is the Intelligent Sensor function that controls automatically the brightness and the colour of the picture in accordance with the brightness and the colour of the viewing area. These are just some of the reasons why the majority of LG TVs have been certified by the Energy Saving Trust to save you money of your electricity bills.