FusePump and Reevoo Form a Partnership to Improve Efficiency in Social Commerce

January 17, 2013

London, Uk

FusePump, specialists in ecommerce marketing technology, have formed a partnership with Reevoo, the cloud-based social commerce solutions provider. This partnership will allow the two companies to help their clients become more efficient across the various distribution channels.

Reevoo have collected millions of independent product reviews which retailers can display on their site to enhance their credibility and increase their conversion rates. FusePump make e-commerce marketing simple by integrating their client’s product inventories into online channels such as comparison search engines and marketplaces.
FusePump and Reevoo already share several clients and hope that the partnership marks the start of a successful working relationship for the New Year.

“The partnership with Reevoo is a great opportunity for FusePump,” says Lina Patel, Head of Partnerships at FusePump. “By partnering with Reevoo we can offer our clients a more complete package, as they will have access to all the benefits of our own ecommerce services, but also those of our technology partner.”

Reviews offer additional information for customers and can influence their purchase choice, increasing sales uplift by up to 18%. FusePump’s data feed technology allows them to extract these reviews from retailers’ websites and use them to optimise their product integration in online channels. This will benefit clients, as comparison shopping engines and marketplaces often recommend that retailers display product reviews to improve the shopping experience for consumers.

”We are happy to have Fusepump in our partner network” adds Steve Hurn, CEO at Reevoo. “Our joint customers will now be able to leverage the value and the power of reviews from verified purchasers even more, thanks to Fusepump distribution systems.”

-ENDS-

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