Following on-going reports, the UK Competition and Markets Authority (CMA) is looking into the ratings & reviews industry.
The CMA today launched a call for information on how information in online reviews and endorsements is used.
The CMA will be looking at a range of online reviews and endorsements, in particular, the roles that media companies, online reputation managers and search engine optimisers play in helping businesses to promote themselves and manage their image in relation to blogs and review sites.
After speaking to the CMA, Reevoo has encouraged its clients to respond to the CMA’s call for information.
Those interested can follow the link below to get involved.
The deadline for responses to the call for information is 25 March.
For more information, contact:
CMO Peter Simpson (firstname.lastname@example.org), or Edwin Bos (email@example.com).