Admiral looks to its sea of customers to provide honest and trusted reviews through Reevoo

29th August 2014

London, UK

Admiral, one of the UK’s leading car insurance providers, will be working with ratings and reviews service provider Reevoo to offer trusted reviews for its three million customers.

The car insurance provider will display verified customer experience reviews as collected and independently moderated by Reevoo, meaning those looking for car insurance will be able to learn first-hand from the real experience of previous Admiral customers.

Reevoo is implementing customer experience reviews for Admiral who will benefit from Google Seller Ratings, a feature that will attract customers searching for low cost, quality car insurance.

“We are delighted to be working with Admiral. With many choices available in the insurance market, hearing about the real experiences of Admiral customers will undoubtedly help prospective customers feel better informed and reassured to be choosing Admiral,” said Reevoo CMO Peter Simpson.

Fanny Wolf, Deputy Marketing Director at Admiral said: “We are confident in operating a transparent review system which gives our clients the opportunity to share their real experiences. We are delighted to be working with Reevoo as its platform gathers independently validated reviews which will help us deliver an overall better customer experience. We have chosen to work with Reevoo because of its reputation and market experience.”

About Reevoo

Reevoo has pioneered a measurably better approach to ratings & reviews based on independent validation. We help our clients harness the Voice of the Customer to inject trust and buyer confidence across the entire, multichannel purchase journey. Our Amplify™ methodology sets us apart, providing more, richer and better-structured content to drive increased revenue and customer-driven insight.


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