The secrets of automotive content marketing

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gaetano_ford

GAETANO THOREL
Vice President of Marketing, Ford Europe

“Content is absolutely key. This is not just the big 30-second advert created to
announce that a new car is coming. It is about how to get the customer
completely engaged during his journey with a lot of content.”

Are you investing more in content this year than you did last year?

93% of your competitors are.

The car brands that get ahead will be those that make the most of their budget.

Combining consumer research and expert opinion, the Secrets of Automotive Content Marketing is the ebook every auto marketer needs to read.

Car drivers have spoken. Industry experts have weighed in.

See the results.

Get your ebook now.

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