Bravia to rescue Sony Ericsson
It’s Sony to the rescue this week. It seems Sony Ericsson need a little help in the shape of the Bravia brand. Much like branding previous handsets with the Walkman and Cybershot labels, Sony Ericsson hope that Bravia handsets will have the same success.
However, rumour has it that Sony chiefs fear they may have made a big mistake by letting the brand go so quickly - especially as the new Sony PSP phone is in the pipeline.
Whether it was a mistake or not, only time will tell but it’s a little too late for regrets. Bravia handsets have already been launched in Japan and will soon be available in India where the exponential growth in mobile usage will be favourable for the brand.
Tags: Bravia, gadgets, mobile, Mobile Phones, Sony, sony ericsson
Blog posted on Tuesday, August 12th, 2008 at 10:32 am under Mobile Phones, News, gadgets. Leave a comment, or trackback from your own site.
Don't miss an article, click here to get DWTB by RSS
