Kuro is king of the castle: inside the best and worst TV numbers
Earlier today, Reevoo published its list of the top television brands of 2007, as rated by genuine customers using data from Reevoo.com.
As this has already been gaining some interest around the web, I
thought I’d take a closer look at the numbers behind
the top and bottom five.
The top 5 manufacturers are (with average score)
1. Pioneer (9.2)
2. Panasonic (9.0)
3. Sony (8.9)
4. Samsung (8.7)
5. LG (8.7)
and the bottom five are:
1. Swisstec (7.4)
2. UMC (7.6)
3. Polaroid (8.2)
4. Logik (8.2)
5. Goodmans (8.3)
Congratulations to Pioneer for being the Consumer’s Choice of TV Brand 2007.
Pioneer’s top rating might be a surprise, beating out the larger Sony and Panasonic, but looking at the actual average scores, the plasma manufacturer was well ahead of its rivals, and individual Pioneers often score highly on Reevoo. At the bottom end, Swisstec and UMC branded tellys were far adrift of the competition. It’s worth noting that the top two manufacturers are big-screen, plasma specialists. If nothing else, this affirms the ‘wow’ factor associated with big screens, and provides support for the theory that plasma will maintain a niche in the top end of the TV market for some time to come.
As noted by Andy Merrett at HDTVUK, this is interesting timing for Pioneer, following the announcement earlier this week that they plan to stop making 42" screens in house, in order to concentrate on larger models.
It seems clear that shoppers will be following Pioneer’s plans closely as they decide which television to buy.
Blog posted on Thursday, February 28th, 2008 at 6:16 pm under Televisions. Leave a comment, or trackback from your own site.





Moe Says:
July 23rd, 2008 at 10:09 pm
hi, i was wondering if you could send me a picture of the box this kuro tv comes in??