Reevoo CEO Richard Anson's EConsultancy Q&A on Social Commerce

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By Kat Matfield

9 February 2011

Reevoo co-founder and CEO Richard Anson has been in high demand for interviews recently.  He's even been called "one of London's smartest internet folk".

This Q&A with EConsultancy is a particularly interesting piece, in which Richard talks to UK editor Graham Charlton about the big developments in  social commerce we can expect in 2011 and how Reevoo is leading the development of innovative solutions that integrate social commerce into retailers' and brands' existing ecommerce offerings.

Overcoming Reevoo's habitual modesty, Richard shares some of the impressive data on our Ask an Owner product.  We've been delighted with the success of this service, both in its popularity with customers and its positive effect on brands' and retailers' bottom lines.   Around 55% of the questions posed to our verified owners via this service are answered within 24 hours, with a record time of 12 minutes between question and answer.   And customers who interact with Ask an Owner convert 2.5 times more often, improving sales and driving revenues for retailers and brands alike.

Engaging with the social web can be a scary prospect for brands and retailers, but Ask an Owner is proving itself a safe, easy solution that (unlike so much in this area) shows concrete, measurable results. Find out more about Ask an Owner.

Social commerce is, more than ever, our focus at the moment as we put the finishing touches to an ebook guide to social commerce best practices.   Publication will happen very shortly, and we'll let you know where you can find the ebook here on the Reevoo B2B site.

Read the EConsultancy Q&A.