Travel companies around the world are taking a stance against third party booking agencies in a bid to get direct bookers online.
The revenue lost to third parties such as Bookings.com is crucifying some players within the industry. However in the past few years Online Travel Agency’s and Hotel groups have been working on strategies to bring back travel bookings to their site.
Last week, in a record year more than 110,000 trade visitors conversed on ITB Berlin for the world’s largest travel trade show.
FITUR se aproxima, la Feria Internacional del Turismo abrirá sus puertas este miércoles 30 de enero hasta el domingo 3 de febrero en el recinto ferial de Madrid- Ifema - dando representación a casi todo el mundo, según fuentes oficiales.
Fitur is coming. The International Tourism Fair will open its doors this Wednesday, the 30th of January, until Sunday, the 3rd of February, in the fairground in Madrid - Ifema - featuring representatives from across the globe, according to official reports.
We recently started collecting reviews and social content in our 18th country. With thousands of reviews collected every week across our network, in more than a dozen languages, we’re well placed to observe some interesting trends in international review culture.
We’ve already looked at which nationalities tend to turn the air blue when they’re unhappy with a purchase. But useful insights can be drawn from a much simpler analysis: how long are reviews across Europe?
Despite the nervous economic conditions across the continent, 2011 was a bumper year for ecommerce in Europe. An end of year analysis from the Centre for Retail Research shows an increase in online sales across Europe of nearly 20% from 2010, and over 40% from 2008.
This far outstripped predicted growth, especially in France where the year-on-year growth was 24%, and Poland, where online sales soared by 33%.
Too many companies rush into the social web without really knowing what they’re doing. Done well, social media allows you to engage with consumers, building relationships, boosting loyalty and increasing brand awareness. Done badly, you risk alienating your customers and creating a negative bashlash that spreads across the social web.