Cyber Monday is the nickname for the biggest online shopping day of the year, which usually falls on the first Monday in December. This year however, there were two competing dates being touted around: Monday 29th November and Monday 6th December.
We’ve looked at the data from the consumer electricals market – by no means the only thing people buy online, but one of the most popular categories – and our data suggests this year’s real Cyber Monday was, err, a Sunday.