Appointment to spearhead the company’s international expansion
10 February 2012Tweet
Reevoo, a world-leading provider of social commerce solutions that enable brands to increase sales by building personalised engagement with their consumers, today announced the appointment of Mireia Fontbernat as chief marketing officer. With an exceptional pedigree in international B2B marketing, her remit is to drive Reevoo’s expansion in and beyond the 18 countries in which the company already has a presence.
Ms. Fontbernat joins Reevoo from blue chip companies, Oracle and Microsoft. Commenting on her appointment she said: “As a marketer it’s incredibly exciting that Reevoo’s solutions help other marketers boost sales by driving engagement with their consumers wherever they are, whether online, in store, on social networks or on their mobiles. The fact that Reevoo is already present in 18 countries prior to launching international marketing campaigns is testimony to the market’s strong demand for social commerce solutions from a trusted brand.”
Richard Anson, founder and chief executive of Reevoo said: “We are delighted that Mireia has joined the team. Her extensive track record of international successes speaks for itself. With Mireia on board we can ramp up our international expansion, while continuing to launch into new vertical sectors.”
Before joining Reevoo, Ms. Fontbernat was Marketing Director Applications, EMEA at Oracle, responsible for the marketing of eCommerce and supply chain applications throughout Europe. Prior to that she held senior marketing roles at eCommerce company ATG, internet startup Qik, software developer Oblicore, and Microsoft, where she was Head of Marketing, EMEA for the Unified Communications business.
Reevoo (http://b2b.reevoo.com) is a world-leading provider of social commerce solutions. Reevoo has been deployed by more than 150 major brands including Sony, Ford, Orange, Octopus Travel and Dixons, helping them to achieve average sales uplifts of 18% through boosted conversion rates, increased customer loyalty and increased order values, turning browsers into shoppers.
Reevoo has solicited more than 3,000,000 pieces of independent, impartial social content from genuine customers. To help consumers make their purchase decision, Reevoo provides easy access to this content more than half a billion times every month to shoppers across the Reevoo network.
Tim Donnelly Smith
Both Barrels Communications Ltd
Tel. +44 7978 800275